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How Goodwill is Refining Its Stores To Appeal To A Wider Audience
Upon entering Rare, a boutique in Anaheim, California, customers are greeted with chicly dressed mannequins and standing racks full of designer clothing….
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Goodwill goes upmarket: Non-profit opens trendy boutiques selling designer goods for less - along with 'hipster flannel and vinyl'
Non-profit giant Goodwill, which earns about $4 billion annually from its 2,900 stores, has opened up a number of upscale boutiques across the country aimed at attracting younger shoppers…
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How Goodwill’s New Boutiques Are Dressing Up Secondhand Shopping
Macklemore’s copious bling and king-sized personality did a lot to make Goodwill shopping look cool, but here’s the twist: Lately, some Goodwill stores are looking pretty cool on their own…
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